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Sky TV bumps up the price of Sky Sport

The price rise follows an earlier $3 rise in the price of Spark Sport in March last year.

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The price rise follows an earlier $3 rise in the price of Spark Sport in March last year.

Sky Television will bump up the price of Sky Sport for its satellite subscribers by $3 a month from March, after which it will cost $37.99 a month to subscribe.

The monthly price of streaming service Sky Sport Now will rise by $5 to $44.99.

The price of Sky Sport also rose by $3 in March last year to reflect what the company said then there had been a significant increase in rights costs in the previous year.

But Sky said it had not raised the price of Sky Sport Now since 2019.

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Sky indicated that the new rises reflected the fact that there were “significant costs” associated with sports broadcasting.

The price rises come a month after Spark announced it would shut down its competing Spark Sport streaming service from July and transfer most of its rights to TVNZ, citing “escalating content rights costs” and a wider range of alternative investment opportunities.

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Sky TV is however picking up the broadcasting rights to Formula 1 racing after Spark’s ownership of the local rights for key motor sports terminated at the end of last year.

Sky TV shares were trading down 2 cents at $2.27 in mid-afternoon trading on the NZX.

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